Oliver West
About Oliver West
Oliver West serves as the VP of UX & Research at Deriv, bringing over 20 years of experience in customer experience design for major global brands. His career includes significant roles at MRM, arkitex, and Goldman Sachs, where he specialized in understanding human behavior to optimize products and services.
Work at Deriv
Oliver West serves as the VP of UX & Research at Deriv, a position he has held since 2023. In this role, he focuses on enhancing user experience and conducting research to inform design decisions. His extensive background in customer experience design positions him to contribute effectively to Deriv's objectives.
Education and Expertise
Oliver West possesses over 20 years of experience in customer experience design, specializing in understanding human behavior to optimize products and services. His expertise spans both B2C and B2B sectors, covering diverse industries such as automotive and petrochemicals. He combines customer research with brand and commercial objectives to create solutions that address real customer needs.
Background
Oliver West has held various roles in prominent organizations throughout his career. He worked at MRM//McCann in multiple capacities, including Senior UX Designer, Head of User Experience, and Experience Design - Practice Lead. His tenure at arkitex as Managing Director & UX Designer further solidified his leadership in the field. He also founded Minglur, where he served as Service Designer from 2013 to 2017.
Professional Experience
Oliver's professional journey includes significant positions at several companies. He worked at Goldman Sachs as a Web Designer and later transitioned to MRM, where he served as Regional Head of CX (MENAT) in Dubai. His diverse experience across different regions, including London and Sydney, has equipped him with a global perspective on user experience design.
Achievements
Throughout his career, Oliver West has earned respect from team members, colleagues, and clients from various cultural backgrounds. His ability to navigate complex projects and deliver effective solutions has established him as a respected figure in the field of user experience design.