Laura Lear
About Laura Lear
Laura Lear serves as the Head of Public Relations (External Comms) at Derivco, where she supports global brands in shaping their market narratives. With over 20 years of experience in public relations and corporate communications, she has held various leadership roles across multiple regions, including Europe, the Middle East, Asia, and Australia.
Current Role at Derivco
Laura Lear serves as the Head of Public Relations (External Comms) at Derivco since 2023. In this role, she supports global brands in developing their market narrative and positioning. Her responsibilities include executing global to local campaigns through data-led, results-driven strategies, aimed at enhancing brand reputation and visibility.
Previous Experience in Public Relations
Prior to her current position, Laura Lear held several significant roles in public relations and corporate communications. She worked at McCann Worldgroup as Managing Partner PR and Social for 11 months in 2021-2022. Additionally, she served as Head of Corporate Communications at Hotwire from 2022 to 2023 and was a Director at Speed Communications from 2014 to 2021. Her experience also includes positions at Edelman, Ogilvy, and JBP, where she contributed to various PR initiatives.
Educational Background
Laura Lear studied at the University of Birmingham, where she achieved a 2.1 in Law LLB from 1999 to 2002. She also attended Bristol Grammar School. Her educational background has provided her with a strong foundation for her career in public relations and corporate communications.
Expertise in Global Markets
With over 20 years of experience in global public relations, Laura Lear has worked across various markets including Europe, the Middle East, Asia, and Australia. She specializes in corporate communications and reputation management, developing multi-channel leadership programs for clients globally. Her extensive experience allows her to navigate diverse market dynamics effectively.