Lulu Pastrana
About Lulu Pastrana
Lulu Pastrana is a Field Marketing Manager at Descartes Systems Group, specializing in Transportation Management Solutions. With a background in marketing and research, she has contributed to various organizations, including a cybersecurity startup and Beauceron Security, while also pursuing her passion for hiking and baking.
Work at Descartes Systems Group
Lulu Pastrana currently serves as the Field Marketing Manager for Transportation Management Solutions at Descartes Systems Group. She has held this position since 2022, contributing to the marketing strategies and initiatives within the transportation sector. Her role involves developing marketing campaigns and managing events to enhance the company's presence in the market.
Previous Experience in Marketing
Before joining Descartes Systems Group, Lulu Pastrana worked at Beauceron Security as a Marketing Coordinator from 2019 to 2021. In this role, she focused on marketing strategies for cybersecurity products. Additionally, she served as a Marketing Manager at knak. for seven months in 2021, where she further honed her marketing skills. Earlier, she was a Marketing Assistant at Ignite Fredericton for nine months in 2018.
Educational Background
Lulu Pastrana studied at St. Thomas University (CA), where she earned a Bachelor’s Degree in Psychology from 2015 to 2019. Prior to that, she attended Tecnológico de Monterrey, completing her high school education from 2012 to 2015. Her academic background provides a foundation for her marketing expertise.
Research Experience
Lulu Pastrana gained research experience while working as a Research Assistant at St. Thomas University (CA) in 2018. She held this position for a total of seven months, contributing to various research projects. This role allowed her to develop analytical skills that complement her marketing career.
Personal Interests
Outside of her professional responsibilities, Lulu Pastrana enjoys hiking around New Brunswick. She also has a personal hobby of baking, notably creating a raspberry cheesecake. These activities reflect her interests beyond the marketing field.