Sarah Seaby
About Sarah Seaby
Sarah Seaby is a seasoned marketing professional currently serving as the Director of Marketing at Devolver Digital. With extensive experience in the gaming industry, she has held various significant roles, including Founder and Managing Director at Crimson Bee Ltd and European Marketing & PR Director at Bethesda Softworks.
Current Role at Devolver Digital
Sarah Seaby serves as the Director of Marketing at Devolver Digital, a position she has held since 2021. In this role, she focuses on developing and implementing marketing strategies that align with the company's goals. Her experience in the gaming industry contributes to her ability to create effective campaigns that resonate with audiences. Seaby's work at Devolver Digital emphasizes the importance of innovative marketing approaches in a competitive landscape.
Experience at Bethesda Softworks
Seaby worked at Bethesda Softworks as the European Marketing & PR Director from 2009 to 2018. During her nine-year tenure, she managed marketing initiatives for various titles, enhancing the company's presence in the European market. Her leadership in marketing and public relations helped shape the brand's image and engage with a diverse audience across Europe.
Background in Marketing Management
Before her current position, Seaby held various marketing roles, including a contract position as Marketing Manager at SEGA Europe in 2007 for three months. She also served as Marketing Director at Take 2 Interactive from 1999 to 2007, where she developed marketing strategies for multiple game titles. Additionally, she worked as a Marketing, Brand, and Media Planning Consultant at Versus Evil, LLC from 2018 to 2019.
Founding Crimson Bee Ltd
In 2018, Seaby founded Crimson Bee Ltd, where she serves as the Managing Director. The company focuses on transforming teams into digital experts, helping businesses identify new growth opportunities. Under her leadership, Crimson Bee Ltd has established a reputation for creating digital strategies that support long-term business success.
Expertise in Digital Strategy
Seaby specializes in developing digital strategies that facilitate business growth. Her expertise includes transforming teams into digital experts and setting the right foundations for digital business success. This focus on digital transformation has enabled her to assist various organizations in navigating the evolving digital landscape.