Kelsey Hopson
About Kelsey Hopson
Kelsey Hopson is a Senior Product Designer at Dialexa, where she has worked since 2021. She has a background in marketing and operations, having previously held various roles at Dialexa and Rosy, and graduated summa cum laude from Oklahoma State University.
Work at Dialexa
Kelsey Hopson has been serving as a Senior Product Designer at Dialexa since 2021. In this role, she focuses on product design and user experience, contributing to various projects within the company. Prior to her current position, she held multiple roles at Dialexa, including Associate Product Designer from 2019 to 2021 and Senior Marketing Coordinator from 2018 to 2019. Her experience at Dialexa spans over three years, during which she has developed a strong understanding of product design and marketing strategies.
Education and Expertise
Kelsey Hopson earned her Bachelor’s Degree in Marketing from Oklahoma State University, where she studied from 2013 to 2017. She graduated summa cum laude and was recognized on the President’s Honor Roll for seven consecutive semesters. Additionally, she was named one of the Top Five Outstanding Marketing Seniors in her graduating class. Her academic background provides a solid foundation for her expertise in product design and marketing.
Background in Marketing and Operations
Before joining Dialexa, Kelsey worked at Rosy as the Marketing & Operations Manager from 2017 to 2019. In this position, she played a significant role in the development and launch of the Rosy mobile application, which targets women with low libido. She was instrumental in informing the go-to-market strategy and managing marketing initiatives, including communications with users and healthcare professionals. Her previous experience also includes roles as a Marketing Coordinator and Marketing Intern at Dialexa and as a Marketing Intern at Cenergistic.
Key Contributions to Rosy
During her tenure at Rosy, Kelsey Hopson led various marketing initiatives that included creating promotional materials and awareness campaigns. She managed the distribution of the Rosy app and informational patient cards to thousands of doctor's offices across the United States. Her contributions were vital in establishing the app's presence in the market and ensuring effective communication with both users and healthcare professionals.