Greg Donahue
About Greg Donahue
Greg Donahue is a Growth Marketing Manager with extensive experience in lead generation and marketing operations. He has held various marketing roles at companies such as Mercury Systems, Digital.ai, and The MathWorks, and has a strong background in content creation and multi-channel sales strategies.
Current Role at Digital.ai
Greg Donahue serves as the Growth Marketing Manager at Digital.ai, a position he has held since 2022. In this role, he focuses on lead generation and qualification, aiming to fill the sales funnel with qualified prospects. His responsibilities include managing marketing strategies that drive growth and enhance customer engagement. Working remotely, he collaborates with various teams to implement effective marketing initiatives.
Previous Experience in Marketing
Greg Donahue has a robust marketing background with significant roles in various organizations. He worked as the Director of Marketing Programs at Mercury Systems from 2010 to 2019, where he managed multi-million dollar budgets and contributed to new product development. He also held positions at Thunderhead as Marketing Operations and at DataXoom as a Marketing Consultant. His experience spans content creation across multiple platforms and executing demand generation strategies.
Educational Background
Greg Donahue earned his Bachelor of Science in Electrical Engineering (BSEE) from the University of Massachusetts Amherst, where he studied from 1984 to 1988. He later pursued a Master of Business Administration (MBA) at Rensselaer Polytechnic Institute - The Lally School of Management, completing his studies from 1990 to 1992. His educational background provides a strong foundation for his roles in marketing and engineering.
Expertise in Marketing and Business Development
Greg Donahue specializes in lead generation and qualification, focusing on strategies that enhance sales opportunities. He has extensive experience in managing marketing operations, including creating and executing strategies for demand generation and customer engagement. His skills also encompass internal business process improvement and the identification of relevant metrics to measure business performance.
Diverse Professional Background
Greg Donahue has a diverse professional background, having worked in various capacities across multiple industries. His experience includes roles in engineering, marketing, and business operations. He has collaborated with teams in product management, manufacturing, sales, and customer service, which has equipped him with a comprehensive understanding of business dynamics and customer needs.