Ružica Klešković
About Ružica Klešković
Ružica Klešković is a Business Development Associate with a background in hospitality and service management. She specializes in optimizing digital marketing investments and developing personalized marketing strategies to enhance client engagement.
Work at Digital Silk
Ružica Klešković has been employed at Digital Silk since 2021, serving as a Business Development Associate. In this role, she focuses on optimizing digital marketing investments, ensuring that resources are allocated to the most effective channels. Her responsibilities include developing personalized marketing strategies aimed at enhancing client engagement across various digital platforms.
Current Role at Prospekta Consulting
In addition to her position at Digital Silk, Ružica Klešković has worked as a Project Manager at Prospekta Consulting since 2020. In this capacity, she manages projects with a focus on increasing client sales conversions by strategically directing marketing resources. Her role involves overseeing project execution and ensuring alignment with client objectives.
Education and Expertise
Ružica Klešković studied at the Rochester Institute of Technology, where she earned a Bachelor of Applied Science (BASc) in Hospitality and Service Management from 2009 to 2013. Additionally, she has been studying at the JCI Croatia Academy since 2019, further enhancing her expertise in business development and marketing.
Previous Experience in Project Management
Before her current roles, Ružica Klešković worked as a Project Manager for International Charter Expo - ICE from 2018 to 2019. She also held a position as Contracting / Buyer at Scenic Tours from 2015 to 2018. These experiences contributed to her skills in project management and client relations.
Marketing Specialization
Ružica Klešković specializes in creating tailored marketing services that enhance brand awareness and competitive positioning for clients. Her focus on optimizing digital marketing investments and developing personalized strategies reflects her commitment to improving client engagement and sales conversions.