Efrat Gidron
About Efrat Gidron
Efrat Gidron is a professional with extensive experience in event marketing and account-based marketing, currently serving as the Global Events and ABM Lead at Digital Turbine since 2018. She has previously held roles at Fyber and has a background in law and military service.
Current Role at Digital Turbine
Efrat Gidron serves as the Global Events and ABM Lead at Digital Turbine, a position she has held since 2018. In this role, she is responsible for overseeing global events and account-based marketing initiatives. Her work is conducted in a hybrid environment in Israel, where she applies her expertise to enhance the company's marketing strategies.
Previous Experience at Fyber
Before her current role, Efrat Gidron worked at Fyber as the Global Events and ABM Lead from 2018 to 2022. During her tenure, she focused on managing events and account-based marketing efforts, contributing to the company's visibility and engagement in the market. She also held the position of Event Marketing Manager at Fyber, further solidifying her experience in event management.
Educational Background
Efrat Gidron studied at The Hebrew University of Jerusalem, where she earned a Bachelor of Laws (LLB) from 2010 to 2014. She furthered her education at Università di Trento, studying Comparative and Corporate Law for 11 months in 2013, which provided her with an international perspective on legal matters.
Early Career Experience
Efrat Gidron began her career in the Israeli Air Force as a Control Room Operator at a Combat Squadron from 2005 to 2007. She later transitioned to the legal field, working as a Legal Intern at Fischer Behar Chen Well Orion & Co - FBC from 2014 to 2015, and as an Associate at Erdinast, Ben Nathan, Toledano & Co. Advocates from 2016 to 2018.
Work Experience in Hospitality
Efrat Gidron also has experience in the hospitality industry, having worked as an Entertainment Team Member at Sheraton Hotels & Resorts in Eilat from 2007 to 2008. This role contributed to her diverse skill set and understanding of customer engagement.