Itai Cohen
About Itai Cohen
Itai Cohen serves as the Senior Vice President of Marketing and Strategy at Digital Turbine, a position he has held since 2022. He has a diverse background in marketing and corporate strategy, with previous roles at companies such as Fyber, Matomy Media Group, and The Boston Consulting Group.
Current Role at Digital Turbine
Itai Cohen serves as the Senior Vice President of Marketing and Strategy at Digital Turbine, a position he has held since 2022. Based in Austin, Texas, he is responsible for overseeing marketing initiatives and strategic planning within the organization. His role involves aligning marketing strategies with business objectives to drive growth and enhance brand presence in the competitive digital landscape.
Previous Experience in Marketing and Strategy
Prior to joining Digital Turbine, Itai Cohen held several key positions in marketing and strategy. He worked at Fyber as Vice President of Marketing and Corporate Strategy from 2020 to 2022. Earlier, he served as Director of Corporate Strategy and Senior Director of Corporate Strategy at Fyber from 2017 to 2020. His experience includes developing corporate strategies that support business growth and market positioning.
Teaching Experience
Itai Cohen has a background in education, having worked as a GMAT Teacher and PET Teacher at Kidum from 2008 to 2012 and 2011 to 2012, respectively. This experience provided him with skills in communication and pedagogy, which are valuable in his current role in marketing and strategy.
Educational Background
Itai Cohen studied Law at Bar-Ilan University, where he earned a Bachelor of Laws (LL.B.) from 2008 to 2012. He also attended Bucerius Law School in 2010 for a brief period. His educational background in law may contribute to his analytical skills and strategic thinking in his professional roles.
Work History in Media and Consulting
Itai Cohen has extensive experience in the media industry, having worked at Matomy Media Group in various roles, including Media Buyer, Senior Programmatic Trading Manager, and Media Trading Manager from 2013 to 2015. Additionally, he was an Associate at The Boston Consulting Group from 2015 to 2017, where he gained insights into consulting practices and strategic development.