Yoad Makov
About Yoad Makov
Yoad Makov serves as the Managing Director, Publishers, Global at Digital Turbine since 2023, bringing extensive experience in cross-border business operations in the Asia-Pacific region.
Work at Digital Turbine
Yoad Makov currently serves as the Managing Director, Publishers, Global at Digital Turbine. He has been in this role since 2023, working in a hybrid capacity from Beijing, China. In this position, he oversees publisher relationships and strategies on a global scale, leveraging his extensive experience in the digital advertising sector.
Previous Experience in Digital Advertising
Prior to his current role, Yoad Makov held several significant positions in the digital advertising industry. He worked at Inneractive as the Country Manager for China from 2016 to 2017. After that, he joined Fyber, where he served as Country Manager for China and Korea from 2017 to 2019, and later as Managing Director APAC from 2019 to 2023. His roles involved managing cross-border operations and developing business strategies tailored for the Asia-Pacific region.
Education and Expertise
Yoad Makov holds a Bachelor's degree in Statistics and Political Science from the University of Haifa, which he completed from 2004 to 2007. He furthered his education at The Hebrew University of Jerusalem, earning a Master's degree in International Relations and Affairs from 2008 to 2011. His academic background complements his expertise in building and managing businesses, particularly in the digital advertising sector.
Background in Business Development
Before entering the digital advertising field, Yoad Makov worked as a Business Development Manager at Poalim Asia Direct from 2013 to 2015. He also served as the International Business Director at qunar.com from 2015 to 2016. His experience includes localizing business strategies for the Chinese market, which has been a significant aspect of his career.
Research Experience
Yoad Makov began his career as a Research Assistant in the Political Science Department at the University of Haifa from 2008 to 2010. This role provided him with foundational skills in research and analysis, contributing to his understanding of international relations and business dynamics.