Jasmine Yin
About Jasmine Yin
Jasmine Yin is a Paid Media Specialist with extensive experience in managing paid media campaigns across various social media platforms. She has worked in multiple roles within the digital marketing field, including positions at Pinstripe Media, Incubeta NMPi, and Time Out Sydney.
Work at DIJGTAL
Jasmine Yin currently serves as a Paid Media Specialist at DIJGTAL, a role she has held since 2021. In this position, she focuses on performance marketing, implementing campaigns that span the full marketing funnel. Her expertise includes managing paid media campaigns across various social media platforms, such as Facebook, Instagram, Snapchat, Pinterest, and TikTok. Jasmine's work at DIJGTAL emphasizes the importance of strategic planning and execution in digital marketing.
Previous Experience in Digital Marketing
Prior to her role at DIJGTAL, Jasmine Yin accumulated significant experience in digital marketing. She worked as a Digital Campaign Manager at Pinstripe Media from 2019 to 2020, where she managed various digital campaigns. Following this, she served as a Paid Media Manager at Incubeta NMPi from 2020 to 2021, focusing on social media strategies. Additionally, Jasmine held the position of Ad Ops Executive - APAC at Time Out Sydney from 2018 to 2019, enhancing her skills in ad operations.
Educational Background
Jasmine Yin studied at TAFE NSW, where she achieved a Diploma and a Certificate IV in 2016. Her education provided her with foundational knowledge in digital marketing and media management. The skills acquired during her studies have supported her career progression in the digital marketing field.
Expertise in Paid Media Campaigns
Jasmine Yin specializes in managing paid media campaigns with experience in both display and programmatic advertising. She has worked from both publisher and agency perspectives, allowing her to understand the nuances of digital marketing. Her focus on performance marketing enables her to implement effective campaigns that drive results across multiple platforms.
Early Career Experience
Before her significant roles in digital marketing, Jasmine Yin worked at Pelikan Artline Pty Limited as a Web Order Processing Manager from 2014 to 2016. She also served as a Social Media Coordinator at Haylo Media Group from 2017 to 2018. These early career experiences contributed to her understanding of online engagement and operational processes within marketing.