Mrinalini Ruban

Mrinalini Ruban

UX Researcher @ DIJGTAL

About Mrinalini Ruban

Mrinalini Ruban is a UX Researcher at DIJGTAL in Sydney, Australia, with over eight years of experience in design and product development. She holds a Master's degree in Design Strategy from The Hong Kong Polytechnic University and has previously worked in various roles in UX research and education.

Work at DIJGTAL

Mrinalini Ruban has been serving as a UX Researcher at DIJGTAL since 2022. Based in Sydney, New South Wales, Australia, she focuses on understanding user behavior to inform product development. Her role involves conducting research that drives the creation of innovative and sustainable products, aligning with DIJGTAL's commitment to user-centered design.

Education and Expertise

Mrinalini Ruban holds a Master's degree in Design Strategy from The Hong Kong Polytechnic University, where she studied from 2010 to 2012. She also earned a Post Graduate degree in Leather Design and Technology from the National Institute of Fashion Technology, studying from 1997 to 1999. Additionally, she completed her Bachelor's degree in Botany, Zoology, and Chemistry at JDB College, Rajasthan, from 1994 to 1997. Her educational background supports her expertise in design and research.

Professional Background

Mrinalini Ruban has over eight years of experience in design, product development, and design education. Prior to her current role at DIJGTAL, she worked at Meyer Corporation as a Freelance UX Researcher from 2018 to 2020 and as a UX Research and Product Innovation Specialist from 2020 to 2022 in Hong Kong. Earlier in her career, she served as a Lecturer in Fashion Design at the Bangalore Institute of Technology from 2001 to 2003.

Research Focus and Approach

In her role as a UX Researcher, Mrinalini Ruban emphasizes understanding user behavior to enhance product innovation. She explores the reasons behind user actions, which informs her approach to creating products that meet user needs and preferences. This focus on user-centered design is integral to her work and contributes to the development of effective design strategies.

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