Becca Carifio
About Becca Carifio
Becca Carifio is a Digital Product Manager at Diversified Communications HQ, where she manages an online subscription service and enhances member experiences. She has a background in communications and history, with previous roles at Bates College and experience in developing e-learning courses.
Current Role as Digital Product Manager
Becca Carifio serves as a Digital Product Manager at Diversified Communications HQ, a position she has held since 2018. In this role, she manages an online subscription service that boasts over 5,000 members. Her responsibilities include enhancing the member lifecycle experience and implementing best practices in Software as a Service (SaaS). Additionally, she directs customer service and customer success initiatives to improve efficiency and customer satisfaction.
Previous Experience at Diversified Communications
Prior to her current role, Becca Carifio held several positions at Diversified Communications HQ. She worked as a Senior Certification Coordinator for eight months in 2018, and as a Certification Administrator from 2015 to 2016. During her tenure, she coordinated in-person training classes and engaged with potential and current customers at the Institute of Finance & Management's (IOFM) biannual conferences. She also served as a Certification Coordinator from 2016 to 2017.
Background in Communications at Bates College
Becca Carifio has a strong background in communications, having worked at Bates College Communications Office from 2011 to 2015. Her roles included Co-Founder and Campus Correspondent for Her Campus Bates, Editorial Assistant, Mailing Services Assistant, and Tour Guide. These positions provided her with experience in content creation, customer interaction, and event coordination.
Educational Background
Becca Carifio earned her Bachelor’s Degree with a Major in History and a Minor in French from Bates College, where she studied from 2011 to 2015. Additionally, she studied History at The University of Edinburgh for 11 months in 2014. This educational foundation has contributed to her analytical skills and understanding of historical contexts in her professional roles.
E-Learning Development and Customer Engagement
In her current role, Becca Carifio has developed an extensive e-learning course catalog that includes over 20 certification programs and classes, utilizing Articulate Storyline and a custom Learning Management System (LMS). She acts as a business relationship manager for IOFM's digital products, collaborating with various internal teams such as web development, digital content, and sales to enhance product offerings.