Genae Salinas
About Genae Salinas
Genae Salinas is a Marketing Manager at Diversified Communications, where she oversees marketing campaigns for various events and publications. She has held multiple marketing roles across several organizations, including Gannett and Carahsoft, and holds a Bachelor of Arts in Public Relations from Penn State University.
Current Role at Diversified Communications
Genae Salinas serves as the Marketing Manager at Diversified Communications HQ, a position she has held since 2022. In this role, she oversees marketing initiatives specifically for the endurance portfolio of events and publications. Her responsibilities include managing marketing campaigns and assets for notable events such as The Running Event, Switchback, and Running Insight. Salinas has been instrumental in developing strategies that enhance the visibility and engagement of these events within the specialty run and outdoor markets.
Previous Experience at Diversified Communications
Before her current role, Genae Salinas worked at Diversified Communications HQ as a Senior Marketing Coordinator from 2021 to 2022 and as a Marketing Coordinator from 2019 to 2021. During her tenure, she contributed to various marketing projects and initiatives, focusing on enhancing the company's outreach and engagement within its target markets. Her experience at Diversified Communications has equipped her with a deep understanding of the marketing landscape in the events and publications sector.
Career Background in Marketing and Media
Genae Salinas has a diverse background in marketing and media, having held several positions prior to her current role. She worked as a Digital Media Coordinator at Carahsoft from 2016 to 2017 and as a Social Media Marketing Coordinator at Gannett | USA TODAY NETWORK from 2017 to 2018. Additionally, she served as a Social Media Strategist at Gannett from 2018 to 2019. Her early career also included roles such as a Reporter and Columnist at The Daily Collegian and a Style Intern at CollegeFashionista.
Educational Qualifications
Genae Salinas earned her Bachelor of Arts (B.A.) in Public Relations from Penn State University, where she studied from 2012 to 2016. Her education provided her with a solid foundation in communication strategies and public relations, which she has applied throughout her career in various marketing and media roles.
Involvement in Professional Organizations
During her time at Penn State University, Genae Salinas was a general member of the Public Relations Student Society of America (PRSSA) from 2015 to 2016. This involvement allowed her to engage with peers and professionals in the field of public relations, enhancing her knowledge and network within the industry.