张锦秋 (Lily)
About 张锦秋 (Lily)
Lily Zhang is a Marketing Specialist currently employed at DJI in Shenzhen, China. She has a diverse background in marketing and communications, with experience in various roles across multiple organizations and countries.
Work at DJI
Currently, the individual serves as a Marketing Specialist at DJI, a leading drone manufacturer, since 2020. In this role, they focus on marketing strategies and initiatives to promote DJI's products and services. Their work contributes to enhancing brand visibility and engagement within the competitive technology market.
Education and Expertise
The individual holds a Master of Science in Strategic Marketing from Imperial College Business School, completed in 2019. Prior to this, they earned an undergraduate degree in International Journalism from Shanghai International Studies University, studying from 2014 to 2017. This educational background provides a strong foundation in marketing principles and communication strategies.
Background
The individual has a diverse professional background, having worked in various marketing and partnership roles across multiple organizations. They began their career in 2014 as the Director of the Global Entrepreneur Programme at AIESEC in Shanghai, later taking on roles in marketing and communications in London and Shanghai. Their experiences span internships at notable organizations, including Ogilvy & Mather and PwC.
Internship Experience
The individual has completed several internships that contributed to their marketing expertise. Notable positions include an internship at the United Nations Children's Fund (UNICEF) in Beijing, focusing on Corporate Partnership Development in 2017, and a marketing communications internship at CKGSB Europe in London in 2019. These roles provided practical experience in marketing and partnership development.
Professional Development
In addition to their formal education, the individual has engaged in various roles that enhance their professional development. They served as an Executive Committee member of the ICBS Asia Business Club in London from 2018 to 2019, which involved networking and collaboration with peers in the business community. This experience further developed their leadership and organizational skills.