Xiaoyu Zhang
About Xiaoyu Zhang
Xiaoyu Zhang is a Senior Digital Marketing Specialist at DJI, where she has worked since 2018. She holds a Master's Degree from Goldsmiths, University of London, and has experience in design and curation.
Work at DJI
Xiaoyu Zhang has been employed at DJI since 2018, serving as a Senior Digital Marketing Specialist. In this role, Zhang is responsible for developing and executing digital marketing strategies to enhance brand presence and engage customers. DJI, known for its innovative drone technology, operates from Shenzhen, Guangdong, China, where Zhang contributes to marketing initiatives that align with the company's objectives.
Education and Expertise
Xiaoyu Zhang holds a Master’s Degree in Design: Critical Practice from Goldsmiths, University of London, which was completed in 2016. Prior to this, Zhang earned a Foundation Degree in Graphic and Communication Design from Central Saint Martins, University of The Arts London, in 2015. Zhang also has a Bachelor’s Degree in Architectural Environment and Equipment Engineering from Southeast University, obtained in 2014. This diverse educational background supports Zhang's expertise in digital marketing and design.
Background
Xiaoyu Zhang's professional journey includes various roles in design and marketing. Before joining DJI, Zhang worked as an Assistant Curator at Design Society 设计互联 in Shenzhen from 2017 to 2018. Zhang also gained experience as an Interaction Designer Intern at Lenovo in Beijing from 2016 to 2017 and completed a Summer Internship at Thomas Dane Gallery in London in 2016. These positions contributed to Zhang's skill set in digital marketing and design.
Previous Work Experience
Before assuming the role at DJI, Xiaoyu Zhang held several positions that enhanced their professional skills. As an Assistant Curator at Design Society 设计互联, Zhang contributed to curatorial projects for one year. The experience at Lenovo as an Interaction Designer Intern provided insights into user experience design. Additionally, the internship at Thomas Dane Gallery offered exposure to the art world, further enriching Zhang's background in design and marketing.