Andrew V. Edwards
About Andrew V. Edwards
Andrew V. Edwards serves as the VP of Client Success at DMscore and has extensive experience in digital marketing and analytics. He has held various leadership roles in notable companies and has contributed to the field through teaching and authorship.
Current Role at DMscore
Andrew V. Edwards serves as the Vice President of Client Success at DMscore, a position he has held since 2023. In this role, he focuses on enhancing client relationships and ensuring successful outcomes for DMscore's clientele. His extensive background in digital marketing and analytics supports his efforts to drive client satisfaction and success.
Previous Experience in Digital Marketing
Prior to his current role, Edwards accumulated significant experience in digital marketing. He worked at Hudson Digital as a Digital Marketing Strategist for ten years, from 2013 to 2023. He also held positions at Efectyv Digital as Managing Partner and Cardinal Path as Director of Digital Intelligence, among others. His diverse roles have contributed to his expertise in client success and digital strategy.
Educational Background
Edwards studied at the School of Visual Arts, where he achieved a degree in Fine Art from 1979 to 1981. He also attended The City University of New York, earning a degree in Philosophy from 1981 to 1985. This educational foundation has informed his approach to digital marketing and analytics.
Founding and Leadership Roles
Edwards founded Technology Leaders, a consulting company specializing in digital analytics, which has served notable clients such as The Coca-Cola Company and Priceline. He also established Renaissance Multimedia in the early 1990s, recognized as one of the first interactive agencies in New York City. His leadership in these ventures has significantly impacted the digital marketing landscape.
Authorship and Contributions
Edwards has authored numerous articles on digital analytics for ClickZ, a prominent online marketing resource. His book, 'Digital is Destroying Everything,' has been translated into Chinese and Turkish, highlighting his influence in the field. His contributions to digital marketing literature reflect his deep understanding of industry trends and challenges.