Mikayla Townsend
About Mikayla Townsend
Mikayla Townsend is the Lead of Growth Marketing at Doppel, where she focuses on developing campaigns that drive business growth. With extensive experience in marketing roles across various companies, she specializes in data-driven strategies, particularly in the cybersecurity and high-tech sectors.
Current Role at Doppel
Mikayla Townsend serves as the Lead of Growth Marketing at Doppel, a position she has held since 2024. In this role, she focuses on developing and implementing marketing strategies that drive business growth. Her expertise in orchestrating campaigns is aimed at expanding the company's market presence and enhancing customer engagement.
Previous Experience in Marketing
Mikayla Townsend has a diverse background in marketing, having held various roles across multiple organizations. She worked at FireMon as the Director of Marketing Campaigns & Operations from 2022 to 2024, and as a Senior Manager for Global Campaigns from 2021 to 2022. Her experience also includes positions at MicroStrategy, LookingGlass Cyber Solutions, and AvePoint, where she contributed to marketing automation and campaign management.
Education and Expertise
Mikayla Townsend earned a Bachelor of Business Administration (B.B.A.) with a focus on Marketing from Radford University. Her educational background supports her proficiency in marketing tools such as Marketo and Salesforce, which she utilizes to enhance marketing operations and drive actionable insights.
Specialization in Campaign Management
Mikayla Townsend specializes in creating transformative marketing campaigns that drive business expansion, particularly in the cybersecurity and high-tech sectors. She is known for her ability to exceed marketing objectives through data-driven strategies and meticulously crafted campaigns.
Team Leadership and Collaboration
Mikayla Townsend emphasizes the importance of building and nurturing high-performing teams. She fosters a collaborative and innovative environment, which enhances team dynamics and contributes to the successful execution of marketing initiatives.