Zachary Shull
About Zachary Shull
Zachary Shull serves as the NW Regional Content Marketer at DPR Construction, where he has worked since 2017. He has a background in marketing from New Leaf Community Markets and JanSport, and holds degrees from Liberty University and West Valley College.
Work at DPR Construction
Zachary Shull has been serving as the NW Regional Content Marketer at DPR Construction since 2017. In this role, he has focused on developing and executing marketing strategies that align with the company's regional goals. He has played a key role in connecting regional marketing teams with global brand objectives, facilitating expansion into new markets. His responsibilities include managing the full life-cycle of productions, coordinating digital asset management, and overseeing the editorial calendar for the region.
Previous Experience in Marketing
Before joining DPR Construction, Zachary Shull worked as a Marketing Assistant at New Leaf Community Markets from 2014 to 2017. In this position, he contributed to marketing initiatives in Santa Cruz, California. Earlier in 2014, he gained experience as a Marketing Intern at JanSport, a VF Company, where he developed media assets for marketing campaigns. His work in these roles laid the foundation for his current expertise in content marketing.
Education and Expertise
Zachary Shull holds a Bachelor's Degree in Marketing from Liberty University, where he studied from 2014 to 2017. He also earned an Associate's Degree in Communications from West Valley College, completing his studies there from 2011 to 2014. His educational background has equipped him with the skills necessary for effective marketing and communication strategies.
Skills in Digital Asset Management
Zachary Shull has experience using digital asset management systems, including Iconik and Crooze. He has managed the back-end digital asset management and library meta-tagging of content, ensuring efficient organization and accessibility. His expertise extends to curating and scheduling social media content, as well as partnering with sales teams to leverage video assets for multi-channel marketing campaigns.
Project Management and Budget Oversight
In his current role, Zachary Shull manages budgets, logistics, and scheduling for external partners and production companies, overseeing a budget of $200K. He has coordinated various marketing projects, ensuring alignment with strategic goals and effective execution. His ability to strategize and manage the full life-cycle of productions annually contributes to the success of marketing initiatives at DPR Construction.