Kevin Joseph
About Kevin Joseph
Kevin Joseph is a Senior Growth Marketing Manager at Drip Capital, where he has worked since 2021 in Mumbai, India. He specializes in combining technical and creative marketing strategies to enhance search marketing and has a strong background in lead generation and campaign implementation.
Work at Drip Capital
Kevin Joseph has been serving as the Senior Growth Marketing Manager at Drip Capital since 2021. In this role, he focuses on enhancing the company's search marketing efforts. He has automated the creation of unique local landing pages, which has contributed to improved visibility and engagement. His strategies have been instrumental in scaling lead generation significantly, showcasing his ability to drive growth in a competitive market.
Education and Expertise
Kevin Joseph earned his Bachelor of Business Administration (BBA) from SVKM's Narsee Monjee Institute of Management Studies (NMIMS) between 2015 and 2017. His studies concentrated on Specialized Sales, Merchandising, and Marketing Operations. Additionally, he attended The South Indian Education Society's College of Commerce and Economics from 2012 to 2014, where he further developed his foundational knowledge in commerce.
Previous Work Experience
Before joining Drip Capital, Kevin held various positions that contributed to his expertise in growth marketing. He worked as the Growth Head at FurnitureRoots from 2020 to 2022, where he focused on marketing strategies for the hospitality and commercial furniture sector. Prior to that, he served as an Associate Project Manager at Growisto from 2019 to 2020, gaining experience in project management and marketing operations.
Marketing Achievements
Kevin Joseph has successfully implemented various marketing strategies that have yielded significant results. He scaled lead generation for a manufacturer by six times within a year through targeted marketing efforts. Additionally, he executed mass mailing campaigns aimed at suppliers, utilizing data scraping and cleaning techniques to ensure effective outreach. His ability to combine technical and creative marketing strategies has optimized search marketing for high-ticket searches on a global scale.