Roland Wilson Barge
About Roland Wilson Barge
Roland Wilson Barge is an Account Manager at Drive Social Media, where he has worked since 2020. He previously held positions at JCI and CPG Agency, and he has a strong background in marketing and advertising, having developed campaigns that generated significant revenue for various businesses.
Current Role at Drive Social Media
Roland Wilson Barge serves as an Account Manager at Drive Social Media, a position he has held since 2020. In this role, he manages a cross-functional team of specialists to implement data-driven strategies for up to 50 partners across various industries. His responsibilities include leading quarterly meetings to report analytical insights, focusing on audience targeting and A/B split-testing. This ensures optimal cost per acquisition (CPA) and return on investment (ROI) for clients.
Previous Experience at Drive Social Media
Before his current role, Roland worked as a Project Manager at Drive Social Media from 2018 to 2020. In this capacity, he contributed to various marketing initiatives and project executions. His experience in this position laid the groundwork for his current responsibilities as an Account Manager.
Experience at JCI
Roland served as the Donor Marketing Manager at Junior Chamber International (JCI) from 2017 to 2018 in Chesterfield. His role involved managing donor marketing efforts, which contributed to the organization's outreach and fundraising initiatives during his tenure.
Marketing Background at CPG Agency
Prior to his role at JCI, Roland worked as a Marketing Assistant at CPG Agency from 2016 to 2017 in St. Louis. This position provided him with foundational marketing experience, enhancing his skills in campaign development and execution.
Educational Background
Roland studied at Webster University, where he earned a Bachelor's Degree in Advertising from 2015 to 2017. He also attended Saint Louis Community College-Meramec, achieving an Associate of Arts (A.A.) in Business Administration and Management from 2012 to 2014. His educational background supports his expertise in marketing and management.
Marketing Achievements
Throughout his career, Roland has developed successful full-funnel marketing campaigns that attributed over 8 million dollars in revenue across small-to-medium-sized businesses in the U.S. He has achieved an average 3x ROI across platforms such as Facebook, Instagram, and Google ads, demonstrating his effectiveness in driving marketing success.