Whitney Williams
About Whitney Williams
Whitney Williams is a Senior Marketing Manager at DSQ Technology, specializing in growth marketing, brand marketing, and marketing strategy. She has extensive experience in digital marketing across various sectors and holds an MBA from Bellarmine University.
Current Role at DSQ Technology
Whitney Williams currently serves as the Senior Marketing Manager at DSQ Technology. In this role, she focuses on growth marketing, brand marketing, and marketing strategy. Since joining the company in 2023, she has contributed to various marketing initiatives aimed at enhancing brand visibility and driving customer engagement. Her expertise in creating effective marketing strategies supports the company's objectives in a competitive landscape.
Previous Experience in Marketing
Whitney Williams has accumulated extensive experience in marketing across multiple organizations. Prior to her current role, she worked as a Digital Marketing Manager at Flexe, where she specialized in demand generation, social media marketing, and campaign optimization from 2022 to 2023. Additionally, she served as a Digital Marketing Strategist at Iffel International Inc. from 2020 to 2022, focusing on brand marketing, growth marketing, SEO, and social media marketing. Her earlier experience includes a position as Director of Marketing & Business Development at SA.Studio from 2008 to 2012.
Educational Background
Whitney Williams has a solid educational foundation in business administration. She earned her Master of Business Administration (MBA) from Bellarmine University, where she studied Business Administration and Management. Prior to that, she obtained a Bachelor of Arts in Business Administration from Murray State University. Her academic journey began at Apollo High School, where she achieved a high school diploma.
Technical Skills and Expertise
Whitney Williams possesses technical expertise in a variety of marketing tools and platforms. She is proficient in Salesforce, Pardot, 6sense, Terminus, Asana, Notion, Adobe Creative Suite, Canva, and SEM Rush. Her skills enable her to create self-serve software and hardware sales models that support pipeline growth, enhancing the effectiveness of marketing strategies across different sectors.
Diverse Industry Experience
Whitney Williams has industry experience in various sectors, including logistics and supply chain, healthcare, wellness, ecommerce, legal, technical recruiting, engineering and architecture, food and beverage, and consumer goods. This diverse background equips her with a broad understanding of different market dynamics and consumer behaviors, which she leverages in her marketing strategies.