Prajakta Bhatkar
About Prajakta Bhatkar
Prajakta Bhatkar is the Director of Research at du in Dubai, United Arab Emirates, with a strong background in data-driven storytelling and team building. She has over 15 years of experience in research roles across various countries, including positions at Nielsen and IMRB International.
Work at du
Prajakta Bhatkar has been serving as the Director of Research at du since 2016. In this role, she is responsible for leading research initiatives that inform strategic decisions within the organization. Her tenure at du spans over eight years, during which she has contributed to various projects aimed at enhancing the company's understanding of market trends and consumer behavior in the telecommunications sector.
Education and Expertise
Prajakta Bhatkar holds a Bachelor's Degree in Commerce from V.G. Vaze College of Commerce, where she studied from 1992 to 1997. She furthered her education by obtaining a Master of Business Administration (M.B.A.) in Marketing from K.J. Somaiya Institute of Management Studies and Research, completing her studies from 1999 to 2001. Her academic background provides a strong foundation for her expertise in research and data analysis.
Background
Before joining du, Prajakta Bhatkar accumulated extensive experience in research roles at Nielsen and IMRB International. She began her career at IMRB International, where she progressed from Research Executive to Project Director over four years. At Nielsen, she held various positions, including Associate Director and Director of the Technology Industry Group, where she worked for a total of seven years across locations such as the UAE and Cairo, Egypt.
Achievements
Throughout her career, Prajakta Bhatkar has demonstrated a commitment to building successful teams and fostering collaboration among diverse groups. She has a passion for storytelling through data, utilizing her skills to integrate various information sources to uncover valuable insights. Her ability to bring order from chaos is a driving force in her professional endeavors.