Ruba Yousef
About Ruba Yousef
Ruba Yousef is a Floor Supervisor at du, where she has worked since 2020. She has a background in media and mass communication, having previously held roles in television presenting and sales, and has contributed to various projects aimed at improving departmental performance.
Current Role at du
Ruba Yousef currently serves as a Floor Supervisor at du, a position she has held since 2020. In this role, she has consistently exceeded department expectations for productivity and accuracy. She developed and implemented a transition to Auto-Dialer technology across the Outbound sales department, which streamlined and centralized the sales team's work output. Her leadership in this capacity has contributed to enhanced operational efficiency within the team.
Previous Experience at du
Prior to her current role, Ruba Yousef worked at du as a Sales Specialist from 2017 to 2018 and as a Quality Assurance Analyst from 2019 to 2020. During her tenure as a Sales Specialist, she focused on driving sales performance. As a Quality Assurance Analyst, she conducted strategic competitive analysis to assess competitors' strengths and weaknesses, which informed departmental strategies. She also created and monitored key performance indicators (KPIs) for agents to ensure alignment with business standards.
Television Presentation Background
Ruba Yousef has experience in television presentation, having worked as a Television Presenter at Reporters for one month in 2020 and at Alruwad Group for Business from 2019 to 2020. In these roles, she also served as a News Editor, contributing to the production and presentation of news content. This experience in media has complemented her academic background in Media & Mass Communication.
Education and Expertise
Ruba Yousef earned her Bachelor of Media & Mass Communication from The American University in the Emirates (AUE), where she studied from 2015 to 2020. Her education provided her with a strong foundation in radio and television, enhancing her skills in media production and communication. Additionally, she worked as an Administrative Assistant at AUE for three months in 2017, gaining valuable administrative experience.
Marketing and Campaign Management
In her career, Ruba Yousef has been involved in producing engaging online marketing campaigns. She collaborated with marketing and communications teams to standardize, design, and produce marketing materials. She successfully launched and managed both inbound and outbound marketing campaigns aimed at generating new business and supporting partner and sales teams. Her ability to handle and manage escalation cases has also contributed to addressing and improving departmental shortcomings.