Shishu Ranjan
About Shishu Ranjan
Shishu Ranjan is a professional specializing in consumer strategy and planning within the telecom sector, currently working at Du in Dubai since 2015. He has extensive experience in customer value management and product development, having held various roles in companies like Tata Docomo, Zanzibar Telecom, and Vodafone across multiple regions.
Work at du
Currently, Shishu Ranjan holds the position of Consumer Strategy and Planning at Du, where he has been employed since 2015. In this role, he focuses on developing and implementing strategies that enhance consumer engagement and optimize service offerings. His tenure at Du spans over nine years, during which he has contributed to the company's growth in the competitive telecommunications market in Dubai, United Arab Emirates.
Previous Experience in Telecom
Shishu Ranjan has a diverse background in the telecommunications industry, having worked in various roles across multiple companies. He served as Head of Large Screen and Head of Acquisition at Tata Docomo in India from 2010 to 2012. He also held the position of Customer Acquisition and CVM Head at Zanzibar Telecom Ltd. (Zantel), part of Etisalat, from 2012 to 2015 in Tanzania. His experience includes managing product pricing at Telenor in Norway and working as a Prepaid Product Manager at Vodafone in the United Kingdom.
Education and Expertise
Shishu Ranjan studied Marketing at Vellore Institute of Technology. He possesses expertise in product pricing and development tailored to various geographical markets. His knowledge extends to developing customer value management strategies for digital services and mobile finance, which he has applied in regions including India, Africa, and the Middle East.
Career Progression
Shishu Ranjan began his career at Ht Media Ltd as an Executive Sales in 2003. He then progressed to work at MTNL as an Assistant Manager from 2003 to 2008. His career in the telecom sector includes significant roles that have contributed to his strong background in consumer strategy and planning, particularly in product management and customer acquisition.