Allison Goodman
About Allison Goodman
Allison Goodman is a Senior Communications Manager at DuckDuckGo, with a background in media partnerships and public relations. She has held various roles in communications and media management across notable organizations in Canada and the US.
Current Role at DuckDuckGo
Allison Goodman serves as the Senior Communications Manager at DuckDuckGo, a position she has held since 2021. In this role, she manages relationships with over 60 television, radio, and print partners across 13 markets in Canada and the United States. Her responsibilities include developing communication strategies and ensuring effective media engagement to promote the company's initiatives.
Previous Experience at Lyft
Prior to her current role, Allison worked at Lyft as the Communications Manager for Sustainability and North America from 2019 to 2021. During her tenure, she focused on sustainability communications and managed various initiatives aimed at promoting Lyft's environmental efforts within the North American market.
Experience at Free The Children
Allison held the position of Associate Director, Media Partnerships at Free The Children from 2014 to 2016. Based in the Toronto area, she was responsible for sourcing, coordinating, and moderating interview opportunities for spokespeople, young people, and educators. Her work supported the development of print special sections that highlighted the organization's initiatives.
Educational Background
Allison Goodman earned her Bachelor of Arts (BA) in French Studies and Theatre Performance from The University of Winnipeg, completing her degree from 2005 to 2009. She also obtained a Postgraduate Certificate in Public Relations from Humber College, studying from 2012 to 2013. Additionally, she studied French for non-Francophones at Université Laval, where she received a Certificate from 2004 to 2005.
Career Development at Weber Shandwick
Allison worked at Weber Shandwick as a Senior Manager in Integrated Media from 2016 to 2019. In this role, she collaborated with the marketing team to create and deliver tailored assets for media partners. She also developed an annual media planning calendar that aligned with organizational and stakeholder priorities, enhancing the effectiveness of media outreach efforts.