Ben Simpson

Ben Simpson

Founder & CEO @ Easol

About Ben Simpson

Ben Simpson is the Founder and CEO of Easol, where he has led the company since 2017. He has a background in managing director roles at Rough Hill and VCCP, and he co-founded the Rise Festival.

Work at Easol

Ben Simpson serves as the Founder and CEO of Easol, a position he has held since 2017. Under his leadership, Easol has developed into a comprehensive toolkit aimed at experience creators. The company underwent a significant rebranding from its previous name, 'Fixers,' to Easol during his tenure. This strategic shift reflects the company's focus on providing innovative solutions for those in the experience creation industry.

Previous Experience at VCCP and Rough Hill

Before founding Easol, Ben Simpson worked as the Managing Director at VCCP's Rough Hill from 2012 to 2014. His earlier role as Managing Director at Rough Hill spanned eight years, from 2006 to 2014, in London, United Kingdom. These positions contributed to his extensive experience in management and strategic development within the creative sector.

Co-Founder of Rise Festival

Ben Simpson co-founded Rise Festival, which is recognized as Europe’s leading snowsports and music festival. He served as Festival Director from 2014 to 2017, overseeing the festival's growth and development in Les Deux Alpes. His involvement in this project highlights his commitment to creating unique experiences in the events industry.

Education and Expertise

Ben Simpson participated in Y Combinator's S18 batch in 2018, where he studied for 11 months. This experience provided him with valuable insights into startup development and entrepreneurship, further enhancing his expertise in building and scaling businesses within the experience creation sector.

Funding Achievements

Under Ben Simpson's leadership, Easol successfully closed a $4.5 million seed funding round and later secured a $25 million Series A funding round with Tiger Global as the lead investor. These funding achievements underscore the company's growth potential and its appeal to investors in the experience creation market.

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