Angie Marcel
About Angie Marcel
Angie Marcel is the Director of Marketing Operations and Demand Generation at EcoVadis, with extensive experience in marketing operations and demand generation across various companies.
Title
Angie Marcel is the Director of Marketing Operations and Demand Generation, currently working remotely for EcoVadis in the United States.
Professional Experience
Angie Marcel has held key marketing positions in various companies. She worked at HireRight as Director of Marketing Operations for 11 months in Northern Virginia. Prior to that, she spent three years as Director of Marketing Operations at ORock Technologies in Washington, D.C. She also served as Senior Digital Marketing Manager at the same company for one year. Before her time at ORock Technologies, she was Senior Manager of Demand Generation and Marketing Operations at MicroStrategy in Tyson's Corner, VA for two years. Earlier roles included Sr. Business Systems Analyst at First Data Corporation and Marketing Operations & CRM Analyst at ST Engineering iDirect.
Education and Expertise
Angie Marcel studied Marketing at Nicholls State University, where she earned a Bachelor of Science. She also attended Loyola University New Orleans. Highly skilled in managing MarTech stack tools and marketing automation platforms, she delivers data-driven analysis through KPI and ROI reporting and executes integrated digital programs that bridge the gap between sales and marketing.
Background
Angie Marcel has a rich background in marketing roles dating back to the mid-1990s. She was the Founder and Promoter for Foods by Design, a role she held for ten years in Colorado. Other early positions include Program Coordinator, Marketing, and Administrative Assistant at Denver Physical Therapy, and Membership Sales and Program Marketing Manager at K2 Badminton Club.
Marketing Strategies and Tools
Angie Marcel excels at developing and implementing marketing strategies that align demand efforts with sales goals. She has administered platforms and tools for marketing automation, BI/Database management, webinar and event management, partner portals, sales enablement, telesales, project management, and Salesforce. Her proficiency extends to capturing and interpreting digital metrics from email performance, website traffic, social media, and online advertising.