Hayley Fawthrop
About Hayley Fawthrop
Hayley Fawthrop is an Account Manager at EDITED, with a background in retail partnerships and account management across various fashion and e-commerce brands. She has experience working with high-profile clients and holds certifications in digital marketing and environmental studies.
Work at EDITED
Hayley Fawthrop has been employed at EDITED as an Account Manager since 2023. In this role, she manages accounts for high-profile fashion brands, including Abercrombie & Fitch, J.Crew, Ann Taylor, FRAME Denim, and SKIMS. Her responsibilities involve developing and maintaining relationships with these brands, ensuring their needs are met, and providing strategic insights to enhance their market presence.
Previous Experience in Retail Partnerships
Prior to her current position, Hayley worked at Public Goods as a Retail Partnerships Manager from 2021 to 2023. During her tenure in New York, she focused on building and managing retail partnerships, contributing to the company's growth in the e-commerce sector. Her experience in this role enhanced her skills in brand building and account management.
Background in Fashion and Sales
Hayley has a diverse background in the fashion industry, having worked as a Jr Account Executive at Nili Lotan New York from 2018 to 2020. She also served as an Account Executive at Sitejabber for nine months in 2021 and as a Sales Manager at Free People from 2017 to 2018. Additionally, she worked as a Fashion Coordinator at Elizabeth and James for six months in 2017, which provided her with a solid foundation in sales and account management.
Education and Expertise
Hayley holds a degree in Environmental Studies with a focus on Urban Sustainability from Seattle University. She also obtained a certification in Digital Marketing from the University of Edinburgh Business School. Her educational background complements her expertise in startup ecosystems and brand building, particularly within the tech and e-commerce sectors.