Craig Barton
About Craig Barton
Craig Barton serves as the Group Head of Agency Sales at edyn, where he manages a team to enhance revenue across UK and European locations. He has extensive experience in the serviced apartment sector, having held various roles at companies such as SACO and Locke Hotels since 2004.
Current Role at Edyn
Craig Barton serves as the Group Head of Agency Sales at Edyn, a position he has held since 2019. In this role, he manages a team of Account Managers and Executives, focusing on maximizing revenue opportunities across UK and European locations. He collaborates with four brands under the Edyn umbrella: Locke Hotels, SACO The Serviced Apartment Company, The Wittenberg, and The Moorgate. His responsibilities include driving growth and supporting the company's strategy to expand fivefold within five years.
Previous Experience in Hospitality
Before joining Edyn, Craig Barton held various positions within the hospitality sector. He worked at SACO Serviced Apartments as a Business Development Manager for the South West from 2012 to 2014. He also served as the Assistant Apartments Manager in Bristol from 2011 to 2012. Additionally, he was the Director of Sales for Locke Hotels in Manchester from 2016 to 2019 and worked as a Sales Manager at Cheval Residences Serviced Apartments in London from 2014 to 2015.
Career Beginnings and Early Roles
Craig Barton's career began at TK Maxx, where he worked as a Front Line Manager from 2004 to 2008. He then transitioned to the hospitality industry, serving as an Operations Assistant at Premier Apartments from 2008 to 2011. His experience in various roles has contributed to his comprehensive understanding of sales and operations within the serviced apartment sector.
Educational Background
Craig Barton studied at the University of the West of England, where he earned a Master's degree in Property Development and Town Planning from 2006 to 2010. Prior to that, he attended Hereford Sixth Form College, focusing on subjects including Government and Politics, Product Design, Drama and Theatre Studies, Critical Thinking, and Chemistry from 2004 to 2006. He completed his secondary education at St. Mary's R.C. High School from 1999 to 2004.