Nicole Ethridge
About Nicole Ethridge
Nicole Ethridge is a Social Media Agent with extensive experience in social media management across various industries, including e-commerce and electric vehicle charging infrastructure. She currently works at Electrify America, where she trains new team members and engages in social listening to uphold brand integrity.
Work at Electrify America
Nicole Ethridge has been employed at Electrify America as a Social Media Agent since 2021. In this role, she is responsible for training new team members on the company's brand voice and ensuring accuracy during the onboarding process. Her work involves engaging with customers and managing social media interactions to enhance the company's online presence. She utilizes Salesforce Social Studio for effective social media management and customer engagement.
Previous Experience in Social Media Management
Before joining Electrify America, Nicole Ethridge worked at Pier 1 as the Social Media Lead from 2017 to 2020. In this position, she managed social media strategies and campaigns for the brand. Additionally, she served as a Resolution Specialist for Airbnb at Sutherland from 2020 to 2021, where she provided support and solutions in a remote capacity.
Expertise in Electric Vehicle Charging Infrastructure
Nicole possesses knowledge of OEM-specific information related to customer electric vehicle charging experiences. She is familiar with various automotive brands, including Ford, Porsche, Audi, Volkswagen, Lucid, Hyundai, BMW, and Kia. This expertise allows her to effectively address customer inquiries and enhance their experience with EV charging solutions.
Social Media Skills and Responsibilities
Nicole Ethridge engages in social listening to protect and maintain brand integrity across various social media platforms. Her responsibilities include monitoring online conversations and responding to customer feedback, ensuring that the brand's voice is consistent and accurate. Her experience spans multiple industries, including e-commerce, travel, non-profit, and electric vehicle charging infrastructure.