Eleonora Stefantsova

About Eleonora Stefantsova

Eleonora founded and leads LUVRE, she is an international businesswoman, former CEO, furniture and interior designer with a Master's Degree in Design. She founded and built the brand Curations Limited from the ground up, and she is an expert in manufacturing home goods, furniture, accessories and apparel in European and Asian countries. She knows the design and production process through and through. She single-handedly started her own furniture brand, Curations, and turned it into an established, well-known name on the US market in record time. Eleonora has two Master’s degrees (in Design and Finance). She became one of the youngest members of the Russia Designers Association, a major guild that recognized her talent early on. In 2000, Stefantsova launched her interior design business in St. Petersburg and tackled a variety of projects – from old apartments in historic buildings to newly converted lofts, and palaces that form the unique image of the iconic Russian city. In 2006, Eleonora moved to China, and during her 9-year stint there, she gained invaluable life and business experience and was able to build lasting relationships with top Asian manufacturers, which became one of the key factors in the success of the Curations furniture brand as well as her new companies – The Play and LUVRE, exclusive projects launched in collaboration with top immersive experiences companies. Inspired by the great masters of the past and historical around-the-world experiences (King Tut, Vatican, etc.), she reshapes the future of the gift merchandize industry. In a short time, Eleonora has built a stellar design and product development team with deep knowledge of the art world, production and logistics. Her Shanghai office ensures direct access to the best manufacturers in Asia and efficient quality control, as well as door-to-door logistics, and cargo consolidation and deconsolidation through Amazon-level logistics centers. Stefantsova says that the underlying value of everything she has done in her professional career has been the idea that every client is important and unique.

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