Ann Marie Kerwin

Executive Editor, Content Strategist @ EMARKETER

About Ann Marie Kerwin

Ann Marie Kerwin is an Executive Editor and Content Strategist with extensive experience in the publishing industry, including roles at Advertising Age and eMarketer. She has expertise in branded content, media buying, and marketing trends, and has received recognition for her work, including a Neal Award.

Current Role at eMarketer

Ann Marie Kerwin serves as the Executive Editor and Content Strategist at eMarketer. She has held this position since 2018, contributing to the development and management of content strategies that align with the company's goals. Her role involves overseeing content creation and ensuring that it meets the needs of the audience while adhering to industry standards.

Previous Experience at Advertising Age

Kerwin worked at Advertising Age for 21 years, from 1997 to 2018, where she held the position of Editor for Member Content and Research. During her tenure, she focused on creating valuable content for advertising professionals, enhancing the publication's reputation in the industry. Her experience at Advertising Age provided her with extensive knowledge of marketing and advertising practices.

Education and Expertise

Kerwin holds a Bachelor of Arts degree in Communications and Philosophy from the University of Scranton, where she studied from 1984 to 1988. Her educational background supports her expertise in creating and managing branded content and sponsored posts. She possesses a comprehensive understanding of media buying agencies and consumer trends.

Achievements in Journalism

Ann Marie Kerwin received a Neal Award for Best Profile for her work titled 'Cindy Gallop Doesn't Care What You Think.' This recognition highlights her ability to produce compelling and insightful journalism. Her work has contributed to discussions in the advertising and media sectors, showcasing her skills in storytelling and content creation.

Background in Publishing

Kerwin has a strong background in the publishing industry, encompassing magazines, newspapers, and online platforms. She has also worked as an Associate Editor and Advertising Reporter at Editor & Publisher from 1990 to 1993. Her diverse experience across various media formats has equipped her with a broad perspective on the evolving landscape of publishing.

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