John Heggestuen
About John Heggestuen
John Heggestuen serves as the Senior Vice President of Strategy & Operations at EMARKETER, where he leads planning processes and provides analysis to support business decisions. His previous experience includes roles at Insider Inc. and Intellectual Takeout, along with an extensive academic background in politics and philosophy from institutions such as the University of Oxford and LSE.
Current Role at EMARKETER
John Heggestuen serves as the Senior Vice President of Strategy & Operations at EMARKETER, a position he has held since 2020. In this role, he provides in-depth analysis and forecasting to inform key decisions and optimize performance. He leads the quarterly planning and OKR process, ensuring alignment across teams and the achievement of key business objectives. His responsibilities also include producing high-quality board materials and executive reports that communicate essential business insights and progress towards strategic goals.
Previous Experience at Insider Inc.
Before joining EMARKETER, John Heggestuen worked at Insider Inc. as the Vice President of Research for Business Insider Intelligence from 2013 to 2020. During this time, he contributed to the development of research initiatives and insights that informed business strategies. He initially joined Business Insider as a Freelance Researcher in 2013, where he worked for four months, gaining valuable experience in market research.
Research Background
Prior to his tenure at Insider Inc., John Heggestuen was a Research Associate at Intellectual Takeout in 2012, where he worked for eight months in the Greater Minneapolis-St. Paul Area. This role involved conducting research and analysis, further establishing his expertise in the field. His early experience in research laid the foundation for his subsequent roles in strategic operations and analysis.
Educational Background
John Heggestuen has a diverse educational background. He studied at Trinity at River Ridge and later attended California Lutheran University, where he earned a B.A. in Political Science and Philosophy. He furthered his education at The London School of Economics and Political Science (LSE), obtaining an MSc in Philosophy of Social Science. Additionally, he studied Politics at the University of Oxford, enhancing his analytical skills and understanding of political dynamics.
Skills and Contributions
In his current role, John Heggestuen collaborates with cross-functional teams to develop comprehensive sales plans and strategies. He leverages market insights and data-driven analysis to inform decision-making processes. His ability to produce high-quality reports and materials aids in effectively communicating key business insights, contributing to the overall strategic direction of EMARKETER.