Kathryn Jose Fries
About Kathryn Jose Fries
Kathryn Jose Fries serves as the Managing Director for Asia Pacific at eMarketer, where she has been instrumental in expanding the company's presence in the region since 2023. With a robust background in sales and business development, she has held various leadership roles in the industry, including positions at Insider Intelligence and TheLadders.com.
Current Role at EMARKETER
Kathryn Jose Fries serves as the Managing Director for Asia-Pacific at EMARKETER, a position she has held since 2023. In this role, she focuses on expanding the company's operations and enhancing its market presence within the Asia-Pacific region. Her leadership aims to provide businesses with valuable data and insights, particularly in sectors such as Media, Commerce, and FinTech.
Previous Experience at Insider Intelligence
Before joining EMARKETER, Kathryn worked at Insider Intelligence as the Senior Director of Sales from 2020 to 2022. During her tenure in Hong Kong SAR, she contributed to the company's sales strategies and client engagement efforts, leveraging her expertise in data-driven insights to support business growth.
Background in Business Development at eMarketer
Kathryn has an extensive background at eMarketer, where she held several roles over a span of years. She was the Director of Business Development from 2009 to 2014, and later served as the Senior Director of Sales from 2016 to 2020. Her work focused on expanding eMarketer's business operations in key markets, particularly in Hong Kong and the broader Asia-Pacific region.
Educational Qualifications
Kathryn Jose Fries completed her Bachelor of Science degree in Policy Analysis and Management at Cornell University. Prior to her university education, she attended the International School Manila (ISM), where she achieved her high school diploma. Her academic background supports her expertise in business strategy and market analysis.
Early Career at TheLadders.com
Kathryn began her career at TheLadders.com, where she worked as an Account Executive from 2007 to 2008. She later returned to the company as a Senior Account Executive for a brief period in 2009. These roles provided her with foundational experience in sales and client relationship management.