Veita S.
About Veita S.
Veita S. serves as the Director of Growth - Segment Marketing at EMARKETER, where she specializes in audience development and multi-channel marketing initiatives. With extensive experience in marketing roles at various organizations, she combines business acumen with technical skills to create innovative strategies.
Current Role at EMARKETER
Veita S. serves as the Director of Growth - Segment Marketing at EMARKETER, a position she has held since 2021. In this role, she focuses on audience development and implements growth marketing strategies. Her responsibilities include overseeing the planning and execution of marketing initiatives that drive engagement and growth within the organization.
Previous Experience in Marketing
Prior to her current role, Veita S. held several marketing positions across various organizations. She worked at the Financial Times as Director of Marketing from 2015 to 2017 and briefly as Senior Marketing Manager in 2015. Before that, she was the Head of Marketing at the New York Institute of Finance from 2017 to 2021. Her career began at Rubenstein Public Relations as a Junior Associate in 2004, followed by a Marketing Manager role at Kaplan Test Prep from 2007 to 2014.
Educational Background
Veita S. studied at Baruch College, where she earned a Bachelor of Business Administration (BBA) with a focus on Marketing Management-Advertising. Additionally, she obtained a certification in Digital Media Marketing from New York University, completing her studies from 2011 to 2013. This educational foundation supports her expertise in marketing strategies and audience engagement.
Expertise in Marketing Channels
Veita S. possesses expertise in both inbound and outbound marketing channels. She has a comprehensive understanding of the marketing process, overseeing it from planning through execution. Her experience includes orchestrating multi-channel marketing initiatives that have proven impactful in various roles throughout her career.