Lisa Estrella
About Lisa Estrella
Lisa Estrella is a Retention Coordinator at EmblemHealth, with a strong background in digital strategy and customer service. She has over two decades of experience in various roles at TIAA, including Senior Multi-Channel Publishing Specialist and e-Business Manager, and holds a Bachelor of Fine Arts in Graphic Design.
Work at EmblemHealth
Lisa Estrella has been serving as a Retention Coordinator at EmblemHealth since 2020. In this role, she focuses on strategies to enhance customer retention and engagement within the New York City Metropolitan Area. Her responsibilities include developing and implementing initiatives aimed at improving customer satisfaction and loyalty.
Previous Experience at TIAA
Prior to her current position, Lisa Estrella worked at TIAA for 14 years in various roles. She started as a Website Designer from 1996 to 2010, then transitioned to the role of e-Business Manager from 2010 to 2012, and served as a Senior Business Analyst from 2012 to 2014. Most recently, she held the position of Senior Multi-Channel Publishing Specialist from 2014 to 2020. Throughout her tenure, she achieved a 95% on-time or accelerated delivery rate in web publishing projects.
Education and Expertise
Lisa Estrella earned a Bachelor of Fine Arts (BFA) in Graphic Design from the Fashion Institute of Technology. Her educational background provides her with a strong foundation in design principles, which she combines with her technical knowledge to enhance digital marketing efforts. This expertise supports her roles in digital strategy and consumer engagement.
Bilingual Communication Skills
Lisa Estrella is bilingual in Spanish and English, which enables her to engage with a broader consumer base. Her language skills contribute to effective communication and customer service, allowing her to cater to diverse audiences in her professional roles.
Leadership and Customer Service Skills
Lisa Estrella demonstrates strong customer service skills and effective leadership in her projects. Her experience in digital strategy for a financial services firm showcases her ability to drive consumer engagement through various digital communication channels.