Mary Lauterbach
About Mary Lauterbach
Mary Lauterbach is a Senior Communication Specialist at EmblemHealth, where she has worked since 2010. She has over a decade of experience in managing Medicare member communications and extensive expertise in Direct Marketing within the healthcare sector.
Work at EmblemHealth
Mary Lauterbach has served as a Senior Communication Specialist at EmblemHealth since 2010. In this role, she manages the execution of Direct Marketing and Advertising campaigns tailored for Medicare members. Her responsibilities include overseeing member communications, ensuring clarity and effectiveness in messaging, and enhancing engagement with the Medicare demographic. With over a decade of experience in this area, she contributes significantly to the organization's outreach and communication strategies.
Previous Experience in Marketing
Prior to her tenure at EmblemHealth, Mary Lauterbach worked as a Sales Manager at Adrea Rubin Marketing for a brief period in 2008. Her earlier experience includes a long-term position at Hachette Filipacchi Media U.S., where she served as Sales Manager-Direct Marketing from 1987 to 2006. This role spanned 19 years and provided her with extensive knowledge in direct marketing strategies, particularly in the media sector.
Education and Expertise
Mary Lauterbach studied at the Fashion Institute of Technology, where she gained foundational knowledge that supports her career in marketing and communications. She possesses extensive expertise in Direct Marketing, particularly within the healthcare sector. Her background equips her with the skills necessary to effectively manage communications and marketing initiatives, especially those focused on Medicare members.
Professional Experience in Medicare Communications
With over a decade of experience in managing Medicare member communications, Mary Lauterbach has developed a specialized skill set in this area. Her work involves creating and implementing communication strategies that resonate with Medicare members, ensuring that information is accessible and engaging. This focus on Medicare communications highlights her commitment to serving this specific audience within the healthcare landscape.