Amy I. Smith
About Amy I. Smith
Amy I. Smith is the Senior Director of Partner Marketing at Emburse, where she has worked since 2020. With a background in marketing consulting and global channel marketing, she possesses expertise in sponsorship negotiation, budget management, and integrated marketing.
Current Role at Emburse
Amy I. Smith serves as the Senior Director of Partner Marketing at Emburse, a position she has held since 2020. In this role, she focuses on developing and managing marketing partnerships that drive revenue growth. Her responsibilities include overseeing marketing strategies and collaborating with sales leadership to enhance market messaging. Smith's expertise in sponsorship negotiation and budget management supports her efforts in optimizing marketing initiatives.
Previous Experience at Ingram Micro
Before joining Emburse, Amy I. Smith worked at Ingram Micro as a Marketing Consultant from 2009 to 2011. During her two-year tenure in Irvine, California, she specialized in IBM Partner Demand Generation. This role involved creating marketing strategies aimed at increasing demand for IBM products, which contributed to her foundational experience in partner marketing.
Career at Kofax
Amy I. Smith held the position of Director of Global Channel Marketing at Kofax from 2011 to 2018. Over her seven years in this role, she was responsible for developing and executing marketing strategies that supported global channel partners. Her leadership in this position demonstrated her capability in managing diverse teams and driving marketing initiatives across various regions.
Educational Background
Amy I. Smith earned her Bachelor of Arts degree in Business Administration with a focus on Marketing and Advertising from California State University, Fullerton. Her education provided a strong foundation in marketing principles, which she has applied throughout her career in various marketing roles.
Skills and Expertise
Amy I. Smith possesses a range of skills that are essential for her roles in marketing. Her expertise includes integrated marketing and digital marketing, with a focus on vendor account management and program development. Additionally, her experience in managing global teams highlights her ability to lead and coordinate efforts across different geographic locations.