Kane Liu
About Kane Liu
Kane Liu is the Asia Marketing Manager at Emerson in Shanghai, with over 15 years of experience in industrial lines and a strong background in strategic planning and marketing.
Title and Current Position
Kane Liu holds the position of Asia Marketing Manager at Emerson. He has been serving in this role since May 2011 and is based in Shanghai.
Previous Professional Experience
Kane Liu has a solid background in product and senior product management roles. At Rexnord, he worked as a Product Manager from 2009 to 2011 in Shanghai. Prior to that, he was a Senior Product Manager at Rittal EMT Shanghai from 2004 to 2009. Earlier in his career, he served as an R&D Engineer at Trane from 2002 to 2004 in Jiangsu Taicang.
Education and Expertise
Kane Liu earned his Master's degree in Mechanical Engineering from Tongji University, where he studied from 1999 to 2002. Before that, he completed his Bachelor's degree in Mechanical Engineering at Chongqing University, studying from 1994 to 1998. His extensive academic background in mechanical engineering laid the foundation for his career in product management and strategic marketing.
Professional Experience in Marketing and Product Management
With over 10 years of professional experience in product management, strategic marketing, communication, product portfolio planning, and sales management, Kane Liu has developed expertise in various functions including business development, sales, marketing, communication, and strategic planning. He has increasingly taken on leadership responsibilities throughout his career.
Industry Focus and Functional Specialties
Kane Liu has accumulated over 15 years of experience working across multiple industrial sectors such as industrial automation, machine tools, and oil and gas. His specialized skills include strategic planning, marketing, communication, branding and identity, customer segmentation, voice of customers, product planning, new product development, operations, recruiting, as well as the training and development of high-performance teams.