Raquel Aguilar

Paid Media Strategist @ Emotive

About Raquel Aguilar

Raquel Aguilar is a Paid Media Strategist with extensive experience in digital marketing. She has worked for various companies, including Emotive and Bloom Digital, and holds multiple degrees in marketing and hospitality management.

Work at Emotive

Raquel Aguilar currently serves as a Paid Media Strategist at Emotive, a position she has held since 2022. In this role, she focuses on developing and implementing paid media strategies to enhance brand visibility and engagement in the digital landscape. Her work involves analyzing campaign performance and optimizing media spend to achieve better results for clients.

Previous Experience at Bloom Digital

Raquel Aguilar previously worked at Bloom Digital as a Paid Media Strategist for a duration of 9 months from 2022 to 2023. Prior to this role, she was employed as a Digital Marketing Specialist at the same agency from 2021 to 2022 for 10 months. Her responsibilities included crafting digital marketing campaigns and managing media budgets to drive client success.

Background in Digital Marketing

Raquel has extensive experience in digital marketing, having worked as a Digital Marketing and Sales Manager at both Make It Digital - Digital Solutions and Pelican Bay Agency. At Make It Digital, she held the position from 2019 to 2020 for 7 months, and at Pelican Bay Agency from 2019 to 2021 for 2 years. Her roles involved overseeing marketing strategies and sales initiatives to boost company performance.

Education and Expertise

Raquel Aguilar holds a Mestrado in Marketing Digital from Universidade Europeia, which she completed from 2017 to 2019. She also earned a Licentiate degree in Gestão Hoteleira | Hospitality Management from the same institution between 2014 and 2017. Additionally, she studied Artes Visuais at Escola Secundária Fernando Lopes Graça, achieving Ensino Secundário from 2011 to 2014.

Volunteer Experience

Raquel participated in a volunteer project called Maré Viva with Câmara Municipal de Cascais in 2013. This experience involved contributing to community initiatives, reflecting her commitment to social responsibility and community engagement.

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