Stuart Way

Enterprise Account Executive | Conversational Growth Strategy @ Emotive

About Stuart Way

Stuart Way is an Enterprise Account Executive specializing in Conversational Growth Strategy at Emotive, where he has worked since 2022. He has a background in consumer economics and housing management, with previous roles at Springbot and Emotive, where he focused on driving e-commerce growth and launching new products.

Current Role at Emotive

Stuart Way currently serves as an Enterprise Account Executive specializing in Conversational Growth Strategy at Emotive. He has been in this role since 2022 and operates from Denver, Colorado. In his position, he focuses on enhancing customer engagement and driving e-commerce conversions through innovative strategies. His responsibilities include collaborating with teams and senior leadership to achieve business objectives.

Previous Experience at Emotive

Stuart Way has held multiple roles at Emotive prior to his current position. He worked as an Account Executive from 2020 to 2021 for one year, followed by a promotion to Senior Account Executive from 2021 to 2022 for eight months. During his tenure, he spearheaded the launch of Emotive's new core product, Conversational Ads, which integrates Facebook ads with SMS retargeting to enhance subscriber growth.

Experience at Springbot

Before joining Emotive, Stuart Way worked at Springbot in various capacities. He started as a Business Development Representative from 2018 to 2019 for seven months, then progressed to Account Executive for eight months in 2019. He concluded his time at Springbot as a Senior Account Executive from 2019 to 2020 for eight months, contributing to the company's growth during his tenure.

Educational Background

Stuart Way studied at The University of Georgia, where he earned two Bachelor of Science degrees. He completed his studies in Consumer Economics and Housing Management and Policy from 2014 to 2018. Prior to university, he graduated from Centennial High School in 2014 with a High School Diploma.

Technical Skills and Expertise

Stuart Way possesses strong technical skills that support his role in driving e-commerce conversions and growth. He is proficient in Salesforce, Microsoft Office Suite, and SAS. His combination of economic knowledge and technical expertise enables him to effectively collaborate with teams and senior leadership in achieving business objectives.

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