En Li
About En Li
En Li is a Research Analyst at Emplifi in Toronto, Ontario, with a Master's degree in Information Science from McGill University. With a strong background in business modeling and marketing research, Li has extensive experience in data analysis and client communication.
Work at Emplifi
En Li has been employed at Emplifi as a Research Analyst since 2021. In this role, based in Toronto, Ontario, Canada, En Li focuses on research analysis, contributing to the company's understanding of market trends and consumer behavior. With three years of experience at Emplifi, En Li utilizes skills in data presentation and competitor awareness to support the organization's strategic initiatives.
Education and Expertise
En Li holds a Master's degree in Information Science/Studies from McGill University, which was completed from 2017 to 2019. Prior to this, En Li earned a Bachelor's degree in International Business/Trade/Commerce from Foshan University from 2012 to 2014. Additionally, En Li obtained another Bachelor's degree in Marketing from the New York Institute of Technology, studying from 2014 to 2016. This educational background provides a strong foundation in both technical and business disciplines.
Background
Before joining Emplifi, En Li gained practical experience as a Practicum Intern - Data Analyst at the National Research Council Canada for four months in 2019. En Li also worked as a Junior Research Analyst at iperceptions from 2019 to 2021. Earlier, En Li served as a Student Research Assistant in Marketing Research at the New York Institute of Technology for seven months from 2015 to 2016. This diverse background has contributed to En Li's expertise in business modeling and marketing research.
Achievements
En Li has developed extensive hands-on experience in business modeling with machine learning, particularly in data mining. En Li is skilled in data presentation and feedback analysis, which supports effective communication with clients. Additionally, En Li possesses advanced skills in business communication and client interaction, which are essential for maximizing marketing resources and supporting business development initiatives.