Shweta Joshi
About Shweta Joshi
Shweta Joshi is a Lead Analyst at Emtec Inc. with over seven years of experience in digital marketing, specializing in marketing strategy, analytics, and technology.
Current Role at Emtec
Shweta Joshi currently serves as the Lead Analyst at Emtec Inc., a position she has held since 2021. In this role, she oversees various digital marketing initiatives and leads a team to enhance the company's online presence. Her responsibilities include analyzing data to inform marketing strategies and ensuring the effective execution of campaigns. Shweta's expertise in digital marketing contributes to Emtec's objectives in the Pune, Maharashtra area.
Previous Experience at Emtec Inc.
Before becoming the Lead Analyst, Shweta Joshi worked at Emtec Inc. in two different capacities. She served as a Digital Marketing Analyst from 2017 to 2019 and then as a Senior Analyst in Digital Marketing (Enterprise Web Analytics) from 2019 to 2021. During her tenure, she focused on enterprise web analytics, contributing to the company's digital marketing strategies and enhancing online engagement.
Professional Background
Shweta Joshi has over seven years of experience in digital marketing. She began her career at ESDS Software Solution Pvt Ltd as a Corporate Sales & Marketing Executive from 2012 to 2013. She then transitioned to eLuminous Technologies Pvt. Ltd. as a Senior Business Development Professional in Marketing and Communications from 2014 to 2017. Her diverse background has equipped her with skills in marketing strategy, analytics, and technology.
Education and Qualifications
Shweta Joshi studied at the University of Pune, where she earned a degree in Business Administration with a focus on Marketing. She completed her earlier education at Boys' Town Public School. Her academic background provides a solid foundation for her career in digital marketing and analytics.
Areas of Expertise
Shweta Joshi combines marketing strategy, analytics, and technology with an understanding of human psychology to achieve effective marketing outcomes. Her expertise includes social media management, content writing, reputation management, PPC campaign execution, content optimization, collateral creation, competitor research, and market analysis. This skill set enables her to drive successful marketing initiatives.