Marta Castaneda
About Marta Castaneda
Marta Castaneda is a Sr. Sales Enablement Specialist at Encapture, with a diverse background in sales and marketing across various companies. She holds a Bachelor's Degree in Global Business and Professional Sales from The University of Texas at Dallas and is actively involved in the Sales Enablement Collective.
Current Role at Encapture
Marta Castaneda currently serves as a Sr. Sales Enablement Specialist at Encapture, a position she has held since 2023. In this role, she focuses on enhancing the sales process and providing support to sales teams. Her previous experience at Encapture includes a tenure as a Sales Enablement Specialist from 2022 to 2023, where she contributed to the development of sales strategies and training programs.
Previous Experience in Sales
Prior to her current role, Marta worked at Gartner as an Account Executive in the Financial Services & Insurance sector from 2017 to 2019. She also held positions at Mesmerize as a Sales and Marketing Representative and at Liberty Mutual Insurance in a sales capacity. Her diverse experience in sales roles has equipped her with a comprehensive understanding of sales processes and customer engagement.
Education and Qualifications
Marta earned her Bachelor’s Degree in Global Business and Professional Sales from The University of Texas at Dallas, where she studied from 2013 to 2017. This educational background has provided her with a strong foundation in business principles and sales techniques, which she applies in her current role in sales enablement.
Professional Affiliations
Marta is an active member of the Sales Enablement Collective since 2021, where she engages with other professionals in the field to share insights and best practices. Additionally, she worked with Pavilion as an Associate in the Revenue Collective from 2021 to 2024, further expanding her network and expertise in sales enablement.
Personal Interests and Development
Outside of her professional career, Marta has a passion for beekeeping, reflecting her interest in nature and sustainability. She actively seeks mentorship in sales enablement, showcasing her commitment to personal and professional growth. Marta identifies as an ESFP according to the Myers-Briggs Type Indicator, which highlights her outgoing and friendly personality.