Deana Petrovic
About Deana Petrovic
Deana Petrovic is a Senior Visual Designer currently working at Endava and SAE Institute Belgrade. She has extensive experience in visual design, motion graphics, and animation, having worked for various organizations in Belgrade, Serbia.
Title
Deana Petrovic is a Senior Visual Designer currently working at Endava in Belgrade, Serbia. In addition, she serves as a Workshop Lecturer at SAE Institute Belgrade.
Professional Experience
Deana Petrovic has an extensive career spanning various roles in the visual design and motion graphics industry. She was an Exhibition Designer at the Museum of Science and Technology in Belgrade from 2018 to 2021. She worked as a Compositing Artist at Digitalkraft from 2015 to 2019 and a Motion Graphic Designer at Hundredname in 2012. Her past engagements also include being a Motion Graphic Designer at Second Floor Studio from 2010 to 2012 and a Motion Graphic Animator at Bubnjara Production in 2010. She also served as a Resident Video Artist at club Tube from 2008 to 2012.
Academic Background
Deana Petrovic obtained a Master’s degree in Computer Arts and Design from the Academy of Arts Belgrade, where she studied from 2004 to 2008. She later achieved a PhD in Digital Arts from the University of Belgrade after six years of study, from 2012 to 2018. Additionally, she worked at the Academy of Arts Belgrade as an Art Associate from 2011 to 2016, concentrating on the Photography, Advertising, and Design departments.
Workshops and Lectures
Deana Petrovic began her role as a Workshop Lecturer at SAE Institute Belgrade in May 2020. She has conducted workshops focused on After Effects and the basics of motion graphic design, each spanning two months, held in May-July and October-December. She also served as a lecturer at Biblioteka grada Beograda in 2011.
Skills and Interests
Deana Petrovic specializes in visual design, employing a range of techniques and tools including UX/UI design, motion graphics, HCI, animation, prototyping, video compositing, and VFX. She has a particular interest in initiating animations to convey a brand’s personality and style.