Katrina K.
About Katrina K.
Katrina K. serves as the Director of Lifecycle Marketing at EnergySage in Boston, Massachusetts, a position she has held since 2023. She has an extensive background in marketing, having worked in various roles at companies such as Fitbit, AllTrails, and Evernote.
Work at EnergySage
Katrina K. serves as the Director of Lifecycle Marketing at EnergySage, a position she has held since 2023. Based in Boston, Massachusetts, she focuses on developing and implementing marketing strategies that enhance customer engagement and retention. Her role involves overseeing lifecycle marketing initiatives that align with the company's goals in the renewable energy sector.
Education and Expertise
Katrina K. holds a Bachelor of Science in Management Science from the Massachusetts Institute of Technology. She also earned a Master of Business Administration (MBA) from the Questrom School of Business at Boston University. Her educational background provides a strong foundation in marketing principles and business strategies, which she applies in her professional roles.
Professional Background
Katrina K. has extensive experience in lifecycle marketing across various companies. She worked at Mixbook as a Marketing Manager from 2010 to 2012, followed by a role at Fitbit as Senior Manager of Lifecycle Marketing from 2014 to 2017. She also held positions at Lumos Labs as Director of Lifecycle Marketing in 2018, and at AllTrails as Head of Lifecycle Marketing from 2019 to 2022. Additionally, she served as Director of Engagement Marketing at Fitbit for nine months in 2017-2018 and as Email Marketing Manager at Evernote from 2012 to 2014.
Career Achievements
Throughout her career, Katrina K. has contributed to the growth and success of various organizations through her expertise in lifecycle marketing. Her roles have involved strategic planning and execution of marketing campaigns aimed at improving customer engagement and retention. Her experience spans multiple industries, including technology and health, showcasing her adaptability and proficiency in marketing.