Frank Mc Keon
About Frank Mc Keon
Frank McKeon serves as the Head of SMB Marketing at Enova International, where he has worked since 2020. He has extensive marketing experience, previously holding senior roles at Time Warner Cable and OnDeck.
Current Role at Enova International
Frank Mc Keon serves as the Head of SMB Marketing at Enova International since 2020. In this role, he leads the marketing function for Enova's small business lending fintech brands, which include OnDeck, Headway Capital, and The Business Backer. His responsibilities encompass brand architecture, value proposition development, and competitive intelligence for Enova's evolving portfolio. Mc Keon focuses on lead generation, conversion optimization, and audience segmentation to meet originations targets for both new and existing customers.
Previous Experience at Time Warner Cable
Frank Mc Keon held multiple positions at Time Warner Cable over several years. He worked as the Senior Director of Marketing for the East/NYC Region from 2005 to 2010, and later as the Senior Director of Direct Marketing from 2011 to 2017. Additionally, he was the Director of Production in the NYC Division from 2001 to 2005. His extensive experience at Time Warner Cable contributed to his expertise in marketing strategies and leadership.
Experience at OnDeck
Before joining Enova International, Frank Mc Keon worked at OnDeck as the Senior Director of Performance Marketing from 2019 to 2020. In this position, he was responsible for overseeing performance marketing initiatives, which likely included optimizing marketing strategies to enhance customer acquisition and retention.
Educational Background
Frank Mc Keon studied at SUNY Albany, where he earned a Bachelor's Degree in English from 1993 to 1997. This educational background provided him with foundational skills in communication and analysis, which are essential in marketing roles.
Early Career at iN DEMAND
Frank Mc Keon began his career at iN DEMAND, where he worked as a Project Manager in Creative Services/Marketing from 1997 to 2000. This early experience in project management and marketing set the stage for his subsequent roles in the industry.