Danny Hopwood
About Danny Hopwood
Danny Hopwood serves as the Global Marketing Director at Entain, a position he has held since 2022. With over a decade of experience in digital media and marketing, he has previously held senior roles at Omnicom Media Group and Publicis Media.
Work at Entain
Danny Hopwood has served as the Global Marketing Director at Entain since 2022. In this role, he is responsible for overseeing the company's global marketing strategies and initiatives. Based in London, England, he has contributed to the organization's marketing efforts for two years, focusing on enhancing brand visibility and driving customer engagement.
Previous Experience in Media and Marketing
Before joining Entain, Danny Hopwood held several prominent positions in the media and marketing industry. He worked at Omnicom Media Group as Global SVP, Head of Digital Display & Media Investment Solutions from 2020 to 2022. Prior to that, he served as President Digital Display EMEA at Omnicom Media Group from 2018 to 2020. His experience also includes roles at Publicis Media, where he was EVP Programmatic EMEA and Vice President Solutions & Platform Operations EMEA.
Education and Expertise
Danny Hopwood studied at The Manchester Metropolitan University, where he earned a BA Hons in Philosophy from 2004 to 2008. He also attended Ashton Sixth Form College, focusing on A-Level subjects including Philosophy, Sociology, and Law from 2002 to 2004. His educational background supports his expertise in formulating strategies that align with business outcomes and drive growth.
Background in Client Engagement
Danny Hopwood has extensive experience in client engagement, having worked closely with various organizations. His roles have involved leading senior-level engagements and advising on global paid media and digital transformation projects. He has a strong ability to gain C-level buy-in for strategic initiatives, showcasing his skills in stakeholder management and collaboration across complex structures.
Career Progression in Media
Danny Hopwood's career in media began at MEC, where he held various positions, including Media Assistant, Account Executive, and Account Manager between 2008 and 2011. He later transitioned to Starcom MediaVest Group as a Digital Account Manager and continued to advance his career at Publicis Media in multiple leadership roles. His career trajectory reflects a commitment to developing innovative marketing solutions and driving profitable revenue streams.