Dezso Pazmany
About Dezso Pazmany
Dezso Pazmany serves as the Partnerships and Influencer Manager at Entain in London, where he has worked since 2020. He has a background in affiliate marketing and brand management, with previous roles at GVC Group and Kindred Group plc.
Work at Entain
Dezso Pazmany has been serving as the Partnerships and Influencer Manager at Entain since 2020. In this role, he is responsible for developing and managing partnerships with influencers to enhance brand visibility. He plays a key role in creating innovative campaign ideas aimed at building brand awareness among target audiences. His responsibilities also include managing contractual negotiations with talent and their representatives to commercialize partnerships effectively. Additionally, he represents Entain at relevant trade shows and events to explore new partnership opportunities.
Previous Experience in Affiliate Marketing
Before joining Entain, Dezso Pazmany worked at GVC Group as an Affiliate Marketing Specialist from 2019 to 2020. His role involved managing affiliate partnerships and optimizing marketing strategies. Prior to that, he held positions at Kindred Group plc, where he served as an Acquisition Executive and later as a UK Affiliate Manager from 2017 to 2019. These roles provided him with extensive experience in affiliate marketing and partnership management.
Education and Expertise
Dezso Pazmany studied at the University of Sheffield, where he earned a Bachelor’s Degree in Business Management from 2012 to 2015 and a Master’s Degree in Leadership and Management from 2015 to 2017. His educational background has equipped him with the knowledge and skills necessary for his current role in partnerships and influencer management. He also studied at Calday Grange Grammar from 2010 to 2012.
Skills in Social Media and Analytics
Dezso Pazmany possesses expertise in leveraging various social media platforms, including YouTube, Twitch, Instagram, and Facebook, to secure partnerships and generate leads. He utilizes analytical tools to monitor social media outlets, online forums, and blogs to identify potential partners, enhancing his ability to create effective influencer marketing strategies.
Brand Ambassador Experience
Earlier in his career, Dezso Pazmany worked as a Smirnoff Brand Ambassador for Diageo from 2014 to 2016. This role involved promoting the brand and engaging with consumers, further developing his skills in brand representation and marketing.